Established in 2009, ARE
Media has set up enterprises in both China and Korea. Many branches under the
enterprises take charge of different business items, including the placement of
movies & TV dramas, Korean wave marketing, anchor of online celebrities,
and the investment, production and distribution of movies & TV dramas.
The services of the placement of movies
& TV dramas include: PPL in Korean dramas, and PPL in Korean variety shows.
The services of Korean wave marketing include: Korean stars’ KOL, Korean stars’
business performance, fans meeting and IP incubation, IP agency and so on.
Under ARE Media,
Hanya Industries takes charge of the making, selling and operation support of
various kinds of peripheral products in South Korean entertainment; Dangzhen Movies
& TV Dramas specializes in the making, production and distribution of the
relevant IP of Korea; and Xinyou Tourism is engaged in cultural creative tour
and Korean drama-themed tour.
ARE Media is a comprehensive
multinational enterprise and a professional service agency which integrates
marketing, service, movie & TV drama and operation.
The three letters of ARE
has different means, which represents the professional attitude that ARE takes
towards work.
They together form a
pattern--a bow. Although it is not the biggest part in overall dressing, bow
has become the most eye-catching fal-lal in overall dressing.
It symbolizes that ARE
will become the “bow” of every brand customers at the link of marketing and an
indispensable part of successful marketing of brands.
Knowing clearly the
differences between Chinese and Korean cultures, the service institution CAMP
under ARE Media combines the long-term marketing service data
survey of China and Korea over the years and utilize rich local resources
and years of experience in brand marketing of China to create marketing modes
with own characteristics for numerous enterprises in China and Korea,
coordinate the creative marketing activities directed at target groups, build
own good reputation in the industry and become a partnership of many famous
brands in marketing promotion.